Miele aims to manufacture the highest-quality domestic appliances and commercial equipment in the world and to be seen by markets worldwide as providing an absolutely top-class household product.
The customer, for whom we provide first-class products and services, is at the center of attention. Thanks to this company philosophy which focuses on the dynamic development of quality and technology, the Miele brand is now identified with unsurpassed product quality.
A brand is like an enduring promise that needs to be fulfilled continuously. Miele adheres to this promise with the utmost commitment. For more than 115 years, Miele stands for highest product quality. Miele—that means durability, reliability, security and peace of mind. As part of this philosophy, Miele avows itself to Germany as its center of production. Ninety percent of the total value creation is generated here. "Made in Germany" is a promise of quality and Miele strives to fulfill the high requirements of our customers and provide them with appliances of the highest quality and tested durability to make their lives more comfortable.